JobsOhio

Ohio Is for Leaders Campaign

    Challenge

    Business leaders are always looking for new places to grow, but Ohio has never been top of mind when they think about "world-class business development opportunities." Given the state's appealing tax incentives and robust economy, that's their loss. 

    Solution

    Get the attention of those busy business leaders—and make fun of the competition, just a bit—with a surprisingly bold campaign and whip-smart media placements they can't ignore.