Great Steaks & More

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Our favorite animal is steak.

Great Steaks & More’s founder got his start at a hand-cut butcher operation in Chicago’s old Union Stockyards. As you might imagine, he’s a no-nonsense kind of guy – and he’s very into his steak. So we tried to imbue the design and copy for Great Steaks’ website, shipper packages and various collateral with that same no-nonsense, steak-obsessed attitude. (Okay, maybe we added a little nonsense).

We not only designed, wrote copy for and programmed the Great Steaks site, we also art directed the photography – controlling every aspect of the site’s branding. And we optimized the conversion funnel and checkout pages, which resulted in an 174% improvement in conversion rates, and a 58% drop in cart abandonment rates.

Finally, we carried the striking, red-white-and-black color palette and unique voice of the website through to real-world collateral like shipper boxes, t-shirts and gift cards, ensuring a seamless customer experience.

Feature Set:

  • Website
  • Various collateral
  • Voice & copy

/ Contact Brooklyn

347 713 7486

243 Boerum Street

Brooklyn, NY 11206

/ Contact Boulder

303 720 7070

1829 Pearl Street

Boulder, CO 80302

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